Essay Dental Cavities And Tooth Decay

750 Words Nov 25th, 2014 3 Pages
Dental cavities and tooth decay is one of the most common medical conditions experienced by Americans and the single most common disease of childhood. According to the Centers for Disease Control and Prevention (CDC), more than 19 percent of children have untreated cavities and approximately 41% of children have decay in their “baby teeth”. Studies clearly suggest that the dental problems are rising in children. Furthermore, for better results every individual should brush their teeth for two minutes each time. But in reality vast majority of the individuals brush their teeth just for thirty minutes.
The very first step in ensuring healthy teeth is following the right tooth brushing style. Our Smart Tooth Brush with App function is designed to monitor your brushing habits and health. We have built-in timers and can track individual user brushing patterns by syncing to smartphone.
Market
The total number of toothbrushes sold in the United States during the year 2013 was 1171.3 million. In addition total number of power toothbrush sold during the year 2013 was 242 million. Symphony IRI sales data show that volume sales data for power toothbrushes have increased yearly since 2010. Adding intelligent app to power toothbrush could help to increase popularity and value of the new toothbrush among the consumers.
Competition
The major players in the toothbrush market are as follows. Within the toothbrush segment we are focusing more on the power brush segment as we are…

Related Documents